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Marriott Bonvoy
F&B style & content strategy guideline.
Marriott Hotels
We created a bold F&B style guide to elevate storytelling across Marriott Bonvoy.
With defined tone of voice, strategic content, and visual templates, it delivered unified communications, stronger brand alignment, and increased member engagement across digital platforms and on-property channels.
What our clients say:
"Razor-sharp copywriting with a tonality that fits Marriott perfectly. Smart, on-brand, and effortless to roll out."
Lauren Bonds
Senior Director, Food & Beverage Marketing, Hong Kong.
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