Bespoke Re-Brand
Re-defining a luxury loyalty
scheme to attract future customers
HK Land, Landmark
Shiseido Innovations tasked us to develop and design a brand new packaging line for a newly created ingestible beauty brand ‘In-Ryu’.
From the logo to the identity and all it’s key-elements, right down
to the TOV, advertising and social expressions, we created this beautiful harmonious range aligned to the Japanese philosophy
of inner flow and beauty.
Carol Zhou CMO, Shiseido Innovations, China
“Tinker Tailor’s team brought unparalleled creativity to the INRYU launch. Their design sensitivity and understanding of the nuances in China’s luxury market was instrumental to
our success.”
What our clients say:
Carol Zhou CMO, Shiseido Innovations, China
“Tinker Tailor’s team brought unparalleled creativity to the INRYU launch. Their design sensitivity and understanding of the nuances in China’s luxury market was instrumental to
our success.”
What our clients say:
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